You Have 7 Seconds—Don’t Blow It: Media Interview Tips for the Camera-Shy (and Camera-Annoyed)
And you’ve got 7 seconds to make it. Not 70. Seven seconds to show viewers and listeners that you’re credible, relevant, and worth paying attention to. ...more
Media Training ,mediainterviews Media Coach &Media Expert
April 20, 2025•2 min read
The Biggest Mistake in Media Relations—And Why It’s Killing Your Credibility
Communications and marketing may often sit side by side—but they are not the same. Marketing drives leads. Communications builds trust. ...more
Media Training ,Media Relations Media Coach &Media Expert
April 19, 2025•3 min read
Are News Releases Dead?
It's become a bit of a cliche to boldly state that press releases are pointless and only the most inexperienced PR reps use them.... I couldn't disagree more. ...more
Media Training ,Media Relations mediainterviews Media Coach &Media Expert
April 18, 2025•1 min read
Upcoming Media Interview? Watch this!
Let’s get one thing straight: media interviews aren’t just conversations. They’re strategic opportunities. Yet too often, professionals approach them with a casual mindset—only to walk away misquoted,... ...more
Media Training ,Media Relations mediainterviews Media Coach &Media Expert
April 18, 2025•2 min read
Communications: The Only Department Fluent in Everyone Else’s Job
Communications professionals are the Swiss Army knives of the corporate world. We’re the folks who somehow have to know everything, say it eloquently, and make it look good on camera. ...more
Crisis Communications ,Media Training Media Relations Issues Management &Media Expert
April 15, 2025•3 min read
Speaking Truth to Power: Why Communicators Must Push Back When Strategy and Messaging Clash
When that strategy contradicts communication best practices—or worse, risks reputational harm—corporate communicators must do more than take notes. They must speak up. ...more
Media Training ,Media Relations Issues Management Media Coach &Media Expert
April 06, 2025•2 min read
Balancing Transparency and Corporate Confidentiality in Crisis Communication
When a crisis hits, how much do you share, and how much do you hold back? This is the tough question every corporate communicator faces in a high-stakes situation. ...more
Crisis Communications ,Issues Management Media Coach &Media Expert
January 20, 2025•4 min read
The Media Release Isn't Dead Yet: Why Social Media Can't Replace This PR Powerhouse
The Media Release is Not Dead: Why Social Media Can’t Replace This PR Powerhouse ...more
Media Training ,Media Relations Media Coach &Media Expert
December 10, 2024•3 min read
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